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Inside Antiques, by Robert Reed
 
The Truth About the
Cigar Store Indian
 
By Robert Reed
As popular and appealing as cigar store Indians became in early 19th century America, there is every reason to believe they were a part of a trade sign symbolism dating from centuries earlier.
 
Historians have yet to determine exactly when and where the first cigar store Indian actually appeared in the United States. However, there were other wooden figures that led the way.
 
Around 1720, the first English examples seemed to have appeared in that country, but were identified as "Black Boys". In these cases, they were apparently more intended to depict the black slaves who harvested the tobacco crop in the Colonies, rather than the Indians who first introduced it.
 
But as the tobacco trade developed between the new country and England, so did the mighty image of the American Indian as the store symbol for commercial tobacco shops.
 
An advertisement in the Albany Gazette of New York in June of 1819 included a woodcut of an Indian. It was accompanied by a commercial appeal from the Caldwell Solomons Tobacco and Stuff Store at 346 North Market Street in New York offering, "sweet-scented tobacco of their own manufacture. Fine Plug Tobacco, 6 and 8 hands to the lb. Plugtail Tobacco, in 12 pound rolls and kegs . . ."
 
It is ironic that the image of many of the early cigar store Indians is said to have been derived from the romantic adventures depicted in James Fenimore Cooper's novels. Yet a major purpose of the wooden figures was to identify tobacco shops, for those who could not read. As the demand for "seegars" and pipe tobacco grew in America, so did the popularity of the wooden figures of Indian chiefs and Indian princesses in front of shops everywhere.
 
These signs of mercantile success were quite costly for merchants of the early days. They were commonly used outdoors and were usually bolted to the buildings, or built on wheels so they could be moved inside when the shop was closed.
 
Some of the earliest and finest work in producing the wooden Indian figures came from craftsmen in the east coast port cities who also carved figure-heads on the powerful sailing ships. But outstanding examples were also crafted as well in the Midwest by still another group of artists. Almost all of the artists used white pine and worked and carved in a fashion very similar to the way ship’s figures were made.
 
Many of these talented artists did not sign their work, or at least signed infrequently. But some have been well recorded, such as Charles J. Dodge (1806-1886), who began as a ship carver. He joined his father in business in 1833 as Jeremiah Dodge & Son, Ship Carver. Then in 1846 he entered into partnership with Jacob Anderson, another ship carver, as Dodge & Anderson.
 
An outstanding creator of cigar store Indians in the mid-west was Julius Melchers, a German immigrant who arrived in Detroit in 1852. Within a few years he was well established in the business.
 
A copy of a bill he issued in 1878 showed he charged $53 for one such carving and that his billhead listed him as sculptor, modeler and wood carver. In his book, Artists in Wood, author Frederick Fried said of Melchers, "from the middle of the 19th through the 20th centuries no American woodcarver received much recognition . . ."
 
By the later half of the 19th century, the ship carving business had all but disappeared, but the great talents of artists like Samuel A. Robb of New York continued unabated. He typically signed himself “S.A. Robb, Carver, 195 Canal NY.” He and his brother, Charles, flourished in the figure business from 1870 through the turn of the century.
 
In 1890, artist S. A. Robb explained his procedure in an interview with New York Times reporter Frank Weitenkampf:
 
"The wood used is generally white pine, which is brought in logs of various lengths at the spar yards. The artist begins by making the roughest kind of an outline - a mere suggestion of what the proportions of the figure are to be. In this he is guided by paper patterns. The log is blocked out with the axe into appropriate spaces for the head, the body down to the waist, the portion from there to the knee, the rest of the legs - which are at once divided - and the feet. A hole is now bored into each end of the preps red log about five inches deep; into each of these holes an iron bolt is placed, the projecting parts of which rests on supports, so that the body hangs free.
 
“The carver now goes from the general to the particular. The surface of the wood soon becomes chipped up by the chisel, and the log generally takes on more definite form. Then, when the figure is completely evolved, the finishing touches are put on with finer carving tools. Detached hands and arms are made separately and joined on to the body by screws. Then the various portions of the figure are painted, the whole is set upon a stand running on wheels, and it is ready for delivery."
 
It was said the artists of that day also used the engravings which appeared in such popular magazines as Harper's Weekly and Leslie's to obtain the fine detail of the expressive faces used in the final carvings of the cigar store Indians.
 
Other noteworthy artists include Arnold and Peter Ruef of Ohio. These carvers were of German, Swiss and Danish extraction and labored in Wisconsin, Illinois and Michigan, as well as Ohio to produce quality shop figures.
 
By the late 19th century, area trades people no longer had to rely entirely on the production of shop figures on the east coast.
 
Additional carvers included John Fisher of York, Pennsylvania, who worked at his craft in the late 1700s, and Thomas Brooks of New York, who eventually joined with John Cromwell for one of New York's most successful operations in the late 1800s.
 
Another leading craftsman and carver was William Demuth, who also operated in New York during the 1870s and 1880s. In 1871, the Wm. Demuth & Company printed an advertisement offering "wooden show figures which we are manufacturing for all classes of business, such as segar stores, wine & liquor stores, druggists, Yankee notions, umbrella, clothing, tea stores, theatres, gardens, banks, and insurance companies."
 
Demuth also claimed in his ads that he was the first artist in the country to introduce metal show figures.
 
The many artists involved naturally produced a variety of cigar store Indian types. Some were male and some were female, some wore the traditional headdress while others wore tobacco leaves on their heads.
 
Many of the cigar store Indians began to slowly disappear around the turn of the 20th century when they became obstacles in the crowded streets of some cities. Moreover, tobacco merchants were developing new ways of marketing and advertising their products.
 
It should be noted that even during the last half of the 19th century, these wooden figures were expensive for the average merchant to buy. If a store went out of business, a competitor would frequently acquire its cigar store Indian and put his own advertising message on the base. Some bases have been found to be repainted as many as five or six times by other shops.
 
Figures with original paint command the highest prices on today's market. Those with paint that was refurbished decades ago by other tobacco shop tradesmen are almost as desirable to collectors. Those holding the least interest are stripped or freshly painted.
 
Realistic figures tend to appeal to a large section of current antique collections. At the same time, those who consider themselves folk art collectors prefer the highly original designs and stylized forms that are attractive, but much less realistic to the naked eye.
 
Decades ago, avid collector Electra Havemeyer Webb, daughter of famed impressionist art collection Louisine Havemyer, recounted that point in a lecture at Colonial Williamsburg:
 
"One day I was driving through our little town of Stamford, Conn., and what should I see but a cigar store Indian. Well, she spoke to me: I just had to have her. So I went in and talked the man into selling it for $15.
 
"The foreman of the place brought the wagon and we brought her home to my mother. Ladies and gentleman, if you could have seen my mother's face. She said 'What have you done?' And I said, 'I've bought a work of art.' She said, 'This is perfectly dreadful.'
“But now we see things differently."
 
Photos, courtesy of Shelburne Museum
1 - Carved, polycromed wood cigar store Indian with club
 
2 - Polychrome painted carved wooden Indian, circa 1880, Thomas Brooks
 
3 - Fine zinc cigar store Indian on original wood base, ca 1875, Wm. Demuth Co.
 
Robert Reed has written on antiques and collectibles for more than two decades. He has also authored 15 books, including his recently released Antiques and Collectible Dictionary, available from collectorbooks.com
 
 
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