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Wayback Wheels - Vintage Car Talk
 
Wayback Wheels
By Aaron Neilly
Well, here I am, typing the first ever Wayback Wheels column.
 
My parents started their antique business when I was 12 and I have been constantly telling myself since then that I dislike antiques.This probably branched from having to help them carry furniture all over the countryside. However, in the past few years, I've found myself wandering into antique stores and looking at nearly everything with some sort of interest. I often end up purchasing something. This “something” is frequently an item I really don't need, and it's usually small and has four wheels.
 
Yes, I am a certified car nut. Die cast, plastic, the real thing ... whatever. I am obsessed; which is the reason I decided to write this column. My intent is to write articles about more obscure cars, but (to completely contradict that fact) this edition will be about the most-produced-without-any-major-changes-to-its-design (phew) automobile in the world; the Volkswagen Beetle.
 
It just happens to be my favourite car, and it is also in honour of Jay Telfer, another VW enthusiast, whose toy VW collection rivals the size of my own. Definitely obsessive ... but there is nothing wrong with that!
 
In 1934, a selection of European automakers were invited by Hitler to design a prototype of the “People’s Car.” The design rules outlined for this car were that it should be rear engined, air cooled, seat five people, cruise at 60 miles an hour all day, cost only 1,000 marks and resemble the shape of a Beetle, as people had to look at nature for streamlining.”
 
Several manufacturers submitted a design, including Mercedes Benz, NSU, Tatra, and a man named Ferdinand Porsche (who held a patent for an invention called the Torsion Bar, and had created a few automotive designs).
 
In 1935, it was announced at the Berlin Auto Show that Mr. Porsche would be designing the Volkswagen. The car was dubbed the “KDF (Kraft durch Freude) wagen, or “Strength Through Joy" car. This upset Porsche, as he was not a member of the Nazi party, and he didn't support Hitler's use of propaganda when advertising the car.
 
By 1938, 30 prototypes closely resembling the VW we know (and many of us love) were produced for testing purposes and driven by officers of Germany’s SS. In 1939, after the “bugs” in the bug were worked out, a groundbreaking ceremony was held in the town of Wolfsburg for what would become the largest automobile manufacturing facility in the world.
 
The plant was 70% destroyed during WWII and taken over by the British Army. They decided to continue production as they still needed light transport vehicles. The British tried to put control of the factory in capable hands. This included the Ford motor company who turned it down, not realizing the potential and thinking it might be a waste of money. (A waste of money which eventually overtook the Model T’s position as the most produced car of all time).
 
Finally, in 1949, the British government turned the reigns over to the German government, which appointed Heinrich Nordhoff as the senior executive of the company … a very wise move.
 
After 1949, production at Volkswagen steadily increased. Nordhoff's experience and knowledge proved invaluable for the company. Volkswagens were being exported to neighbouring European countries, and as early as 1950, VW began producing Beetles in South Africa (they were now known as Beetles). As well, Volkswagen commissioned an old German coach building company, Karmann, to build their Beetle convertibles. Each and every convertible Beetle was completed by Karmann: hence the special badges on VW convertibles.
 
A few Volkswagens were imported into the United States in 1949 by Ben Pon, but these didn't successfully penetrate the US automobile market.
 
The Hoffmann company of New York, which imported Beetles in the early 1950's, abandoned Volkswagen and imported Porsches instead. Volkswagen did not sell many cars in the United States until later in the mid-1950's.
 
In 1951, Volkswagen began to export a deluxe version of the beetle. There was already a "standard" Beetle, which was only available in a dull gray color. These standard Beetles were very plain; they lacked synchromesh transmissions, chrome and other special options that one might expect to have in cars at that time. These deluxe cars had more appeal with chrome bumpers, synchronized gears, and a selection of paint options other than gray.
 
By 1955, a million Beetles had sold, and in 1972 the Beetle surpassed the Ford Model T as the most produced automobile in the world. Sales climbed steadily until the mid 1970’s, when low priced Japanese cars with liquid cooled engines (and heat) started selling in North America.
 
As you might recall, a VW Beetle was actually the star of a movie in 1968. Herbie was a white 1963 Deluxe Sedan, with red, white and blue racing stripes, adorned with a large number “53.” I doubt there will ever be a car as famous. Disney’s Herbie: The Love Bug raced away with the hearts of many, and it turned out to be the top grossing film of 1968. This led to five sequels, as well as a TV series. Volkswagen even introduced a limited edition Beetle in 1974 called the Love Bug.
 
As far as practical classic cars are concerned, the Bug probably takes the cake. They are about as complicated to work on as a Briggs & Stratton lawnmower, and even if the unthinkable happens, the engine can be removed in half an hour by an average backyard mechanic with basic tools. Parts are readily available from hundreds of suppliers at reasonable cost, and they are fairly reliable, given the age of the design.
 
Although they are fantastic in the snow, Beetles don't make a good winter car these days because they absolutely love to rust, and have a mediocre heating system at best. (Remember … no coolant). VW offered an auxiliary gasoline powered heater, which was warm, but also filled your car with carbon monoxide fumes if the exhaust port became clogged with snow. These also had a tendency to catch fire, for the ultimate heating experience.
 
Like any collectible or antique, Beetle prices can vary enormously, depending on model/year/condition etc. A 70’s Beetle sedan in good shape can sell for $3,000 to $10,000. A convertible of the same era is valued at $5,000-$20,000, depending on its options, condition, if it's a special edition and other determining factors. Earlier models, as well as special models such as the “Hebmuller” Cabriolet, are worth substantially higher amounts due to rarity
 
Next issue: An American car that was incredibly ahead of its time: The Packard.
 
Wayback Wheels archives
 
Wayback Wheels 77 Wayback Wheels 76 Wayback Wheels 75
Wayback Wheels 74 Wayback Wheels 73 Wayback Wheels 72
Wayback Wheels 71 Wayback Wheels 70 Wayback Wheels 69
 Wayback Wheels 68 Wayback Wheels 67 Wayback Wheels 66
 
 
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